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Confusion over Winchester Union Jacks closure

December 16, 2013 by admin

After opening just 18 months ago in Winchester town centre, Jamie Oliver’s much vaunted Union Jack’s high end pizza eatery’s future looks in doubt.

It’s not clear whether the establishment will close its doors for good or whether another solution can be found. The fact is: Union Jacks hasn’t been quite the commercial success that Mr Oliver hoped for and a series of mixed reviews regarding the food only compounds the issue.

A spokeswoman for Mr Oliver told the Southern Daily Echo that the restaurant wouldn’t be shutting up shop and instead the company is exploring various options with regard to Union Jacks. Staff at the branch also denied its future was in doubt with one employee telling how he’d received a text from his manager confirming the pizzeria would stay open.

Union Jacks, Winchester, was the second restaurant in the chain to open in 2012 and occupies a former Pizza Hut space. However, it’s utilitarian décor and pork and crackling toppings (to name one unusual pizza style), hasn’t exactly been a runaway in its popularity.

It’s also reported elsewhere that Jamie Oliver’s Jme range of pickles and jams is also skating on thin ice with sales not a high as expected. Worth a cool £150 million the nation’s most popular TV chef is still expected to top the Christmas bestseller list with his recipe books so as far as that goes, it’s business as usual.

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